Monthly Archives: June 2018

How to Capture Your Reader with Irresistible Headlines

One of the biggest challenges for online content creators is to ensure that their words reach the intended audience as effectively as possible. You can be the greatest writer of your generation, but without a surefire means of getting your words in front of human eyeballs, your talents will go to waste, and the message you’ve worked so hard to convey will be lost amidst the cacophony of an overcrowded internet.

The best way to hook your readers is by crafting powerful headlines. Here are four essential tips to help you create compelling headlines that act as irresistible reader magnets.

1. Make an impact

Dull, uninspiring prose is the literary equivalent of a weak, sweaty handshake: nobody wants to get to know the person behind it. Always make a strong impression, straight out of the starting gate. Consider the headline as an elevator pitch: imagine you’re in an elevator with the biggest mover and shaker in your industry, and you have just ten seconds to capture his attention. Go for maximum impact, and make every syllable count.

2. Ask intriguing questions

Why do people find questions so irresistible? Is there something in human psychology which makes us feel an almost insurmountable desire to rise to the challenge of an unsolved mystery? How can you use this to your advantage in crafting your next headline?

3. Specify the benefits

Let your reader know the value they’ll receive by reading the article. Time is precious, and busy browsers need to know that the minutes they’ll be investing in your article will be time well spent. For real world examples of this approach, take a look at some of the ways successful bloggers ensure reader engagement by telling their visitors upfront what benefits they will get from reading further.

4. Keep it short and punchy

The world’s greatest copywriters revere Ernest Hemingway above almost any other fiction writer. Hemingway’s secret was simple: eliminate unnecessary words. Keep the pace fast and furious, and your readers will reward you with their undivided attention.

Choosing the Right Casino Bonus

People who like playing casino games online will find different types of casino bonuses that are designed to grab their attention. Let’s take a closer look.

Welcome Bonus

Most online casinos offer new players a special welcome bonus when they sign up to play with the casino. The welcome bonus can take a number of different forms and it is a good idea to take a look around for the best deal.

No Deposit

This special bonus gives players the chance to try out an online casino for free. The bonus is given to any gamer to use on certain games before they sign up. Normally, players who win cash during this trial period will also be allowed to withdraw their cash when they sign up with the casino.

Refer a Friend

As the name suggests, this bonus is available to players who refer one of their friends to play an online casino that they are already a member of. There are lots of types of bonuses that players could be eligible such as free spins and actual cash to use when they play they play the game of their choice. In some cases, it is even possible to withdraw the refer a friend bonus straight into your bank account, making getting connected online with your friends very profitable as well as fun.

Matching Deposit

Some casinos match the first deposit that players put into their online gaming account. The matching deposit usually matches the deposit 100%, giving you double the money to play with. However, there is usually a limit on the total value of the deposit, although this tends to vary between online casinos.


Most online casinos offer special loyalty bonuses and VIP programmes to help keep their players with them. Players often get special bonus points for every game they play, which help them get into the VIP club where there are lots of lucrative bonuses waiting.